PHILADELPHIA, Feb. 12, 2025 -- Jennifer Blossom Beddingfield, Director of HR & Sustainability at Xavier Creative House (XCH), has been named the 2024 Sustainability Hero by the Business Intelligence Group. This prestigious award recognizes executives who are leading the charge in sustainable business practices, demonstrating measurable impact, and setting new standards for Corporate Social Responsibility (CSR).
Beddingfield's visionary leadership has redefined sustainability within a growing healthcare marketing agency, proving that small companies can make a big impact. Under her guidance, XCH has seamlessly integrated sustainability into its operations, achieving key milestones including:
- B Corp Certification, reflecting a 39% increase in CSR score
- Platinum EcoVadis Ranking, placing XCH in the top 1% of global companies with a 90/100 CSR score
- Carbon negativity for 2023, offsetting 200% of the agency's calculated carbon footprint (52 tons of CO2e)
"Sustainability isn't just a corporate initiative—it's a cultural shift that transforms the way we work, grow, and lead," said Beddingfield. "By embedding sustainability into our business DNA, we are creating a model where responsibility and innovation drive ethical, data-driven growth—not just for XCH, but for the entire industry."
Beddingfield has made sustainability a cornerstone of HR strategy, aligning employee experience, ethical business practices, and environmental accountability. Her approach integrates sustainability with data-driven solutions that enhance operational efficiency, strengthen compliance, and foster an inclusive, purpose-driven workplace culture.
As XCH scales from a micro to a small business, Beddingfield continues to innovate sustainable business operations while maintaining compliance with leading sustainability frameworks, including EcoVadis, CyberVadis, Net Zero Certification, and the Green Business Benchmark.
"Jennifer's leadership has fundamentally reshaped how we integrate sustainability into business strategy," said XCH CEO Sunny White. "She has built a data-driven, ethical, and employee-centered approach that sets a new benchmark for small businesses in the life sciences industry."
Beddingfield's influence extends beyond XCH. She is a recognized industry leader, sharing her sustainability blueprint at high-profile events, including the Diversity Alliance for Science AstraZeneca Sustainability Cohort. Her work ensures that micro and small businesses have a clear roadmap to sustainable success—demonstrating that purpose-driven business can thrive while making a lasting impact.
About Xavier Creative House
Founded in 2013, Xavier Creative House (XCH) is an award-winning healthcare creative agency specializing in pharmaceutical, biotech, and medical device. XCH's global team of brand builders and healthcare marketers, tech-savvy go-getters, and innovative dream-vetters are passionate about the big idea that changes behavior in the healthcare marketplace. They believe life is about connections and that healthcare is about life. That is why XCH delivers bold and evocative creative solutions, amplified by meaningful technology, to energize brands and authentically connect with patients and HCPs.
Where Healthcare Brands Live®
For more information, visit https://xaviercreative.com
About Business Intelligence Group
The Business Intelligence Group was founded with the mission of recognizing true talent and superior performance in the business world. Unlike other industry award programs, business executives—those with experience and knowledge—judge the programs. The organization's proprietary and unique scoring system selectively measures performance across multiple business domains and then rewards those companies whose achievements stand above those of their peers.
For media questions please reach out to:
Jami Rogers
jrogers@xaviercreative.com
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