SAN FRANCISCO, Feb. 3, 2025 -- Woodruff Sawyer, one of the largest independent insurance brokerages in the US, announced today the release of the 2025 Cyber Looking Ahead Guide. A competitive market has driven down cyber insurance costs, allowing many businesses to reduce their premiums. Looking ahead, Woodruff Sawyer expects pricing to remain stable to moderately lower in 2025, despite mixed expectations from underwriters. However, even as the market offers some relief for buyers, the underlying cyber risk landscape continues to grow more volatile.
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Evolving Cyber Threats and Rising Risk Factors
The growth in cyber risk is fueled by several factors, including expansive data collection practices, reliance on third-party vendors, systemic cyberattacks, evolving regulatory enforcement, the widespread use of artificial intelligence (AI), and shifting privacy laws and litigation trends
Artificial Intelligence: A Double-Edged Sword
Artificial intelligence remains a key focus area in the cyber landscape. The growing adoption of AI tools can amplify cyber risks. These risks, while still emerging, underscore the need for businesses to ensure their cyber policies account for AI-related exposures. Encouragingly, many underwriters predict expanded coverage for AI-related risks as market understanding deepens.
Empowering Businesses to Navigate Cyber Risk
"As the market evolves, companies must understand their shifting risks and adapt accordingly," said Dan Burke, Woodruff Sawyer's National Cyber Practice Lead. "The rapid pace of innovation, especially in areas like artificial intelligence, creates both opportunities and challenges. Our team combines deep expertise with actionable data to help clients proactively address risks, ensuring their businesses are protected in an ever-changing landscape."
About Woodruff Sawyer
As one of the largest independent insurance brokerage and consulting firms in the US, Woodruff Sawyer protects the people and assets of more than 4,000 companies. We provide expert counsel and fierce advocacy to protect clients against their most critical risks in property and casualty, management liability, cyber liability, employee benefits, and personal wealth management. An active partner of Assurex Global and International Benefits Network, we provide expertise and customized solutions where clients need it, with headquarters in San Francisco, offices throughout the US, and global reach on six continents. For more information, call 844.972.6326 or visit woodruffsawyer.com.
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