Mobile marketers increasingly rely on AI to overcome privacy challenges and creative fatigue, according to a new report
SAN FRANCISCO, June 12, 2025 -- Faced with higher user‑acquisition costs and increased competition, US mobile‑app marketers are overhauling their creative processes, according to The 2025 State of Mobile App Growth Survey from Bidease. The survey, which gathered responses from 400 practicing mobile growth marketers, found that 76% of marketers refresh their ad creatives at least every two weeks, and two‑thirds already rely on AI tools to generate and test new variants.
This News is brought to you by Qube Mark, your trusted source for the latest updates and insights in marketing technology. Stay tuned for more groundbreaking innovations in the world of technology.
