BARCELONA, Spain, March 6, 2025 -- Innovative AI-driven technology brand TECNO caught the eye in MWC Barcelona 2025 at its TECNO AI Ecosystem Product Launch event, highlighting its practical AI strategy through the groundbreaking debut of the CAMON 40 smartphone series, TECNO AI Glasses Pro, and the MEGABOOK S14 laptop. TECNO CMO Laury Bai and Chief Product Launch Officer Oliver Mas were joined by key representatives from MediaTek, Google Cloud, DXOMARK and Qualcomm to unveil the innovations and spotlight the strategic collaborations that are driving advancements in AI and mobile imaging technologies.
Jan Stryjak, Associate Director at Counterpoint Research, shared, "In the past year, we have observed significant advancements in the field of AI. It is evident that AI will continue to drive transformative changes in our daily lives. In this critical period for the economic development of emerging markets, TECNO's AI technologies are unlocking potential for diverse needs."
"The application of AI technologies is crucial and urgent in emerging markets. We're committed to bridging the digital gap between emerging and mature markets." said TECNO CMO, Laury Bai. "TECNO is taking a practical approach to make AI more accessible, ensuring users in emerging markets can access AI and cutting-edge technologies."
Driven by its commitment, TECNO has forged a robust partnership with MediaTek, establishing a joint AI Laboratory dedicated to accelerating advancements in AI. At the event, James Chen, Vice President of Product and Technology Marketing at MediaTek, emphasized, "The synergistic R&D efforts between TECNO and MediaTek are set to democratize AI technology. Our collaboration powers a seamless, interconnected AI experience, bringing users a future of truly connected intelligence."
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