The solution features clinically proven digital diagnostics and therapy, delivering up to 20% immediate PPD symptom relief and 30-40% improvement within six months.
SAN FRANCISCO, Feb. 25, 2025 -- Stork Club, a pioneering reproductive healthcare benefits provider, today unveiled the industry's first fully integrated postpartum depression (PPD) digital diagnostics and treatment program. This comprehensive solution directly addresses the growing crisis of PPD among working mothers, offering a clinically validated, digital-first approach that enables early identification and effective treatment while reducing workplace attrition and improving maternal health outcomes.
Postpartum depression affects up to 20% of working mothers, with more than half going undiagnosed. Women experiencing PPD are twice as likely to leave their jobs, contributing to substantial turnover costs and workplace disruptions. Research by Ernst & Young estimates that replacing a new mother costs employers 150% of her salary, underscoring the urgent need for workplace solutions that prioritize maternal mental health.
While therapy and counseling are often inaccessible or unaffordable for many, Stork Club's PPD solution provides a truly comprehensive and clinically validated program that empowers employers to support their workforce effectively. Delivered through the Stork Club member app as part of the company's reproductive care benefits package, the program includes:
- Digital Diagnostics — Based on the clinically validated Edinburgh Postnatal Depression Scale (EPDS), a screening tool recommended by the American College of Obstetricians and Gynecologists (ACOG) and the American Academy of Pediatrics (AAP), this feature enables early detection of PPD symptoms and ensures timely intervention before they escalate into severe depression.
- Digital Cognitive Behavioral Therapy (CBT) — Proven to be as effective as, or even more effective than, antidepressants for treating PPD long-term. Studies show that CBT leads to a 20% immediate reduction in PPD symptoms—even when delivered digitally—and a 30-40% symptom reduction within six months.
Now, through the Stork Club app, mothers can access screening anytime, anywhere, allowing them to monitor their mental well-being proactively. Based on their results, they receive personalized recommendations guiding them toward the appropriate next steps, whether it's self-guided support, digital therapy, or connecting with a licensed mental health professional. This fully digital, integrated care model ensures all employees have access to essential maternal mental health support while allowing employers to control costs with capped case rates.
This comprehensive PPD solution is a core component of Stork Club's personalized, condition-based Care Plans, which adapt to factors such as age, gender, reproductive goals, and health conditions. In addition to postpartum depression, these plans provide proactive, tailored support for over 40 health conditions (e.g., PCOS, endometriosis, diabetes), ensuring holistic, individualized care for each member.
"At Stork Club, we recognize postpartum depression as one of the most pressing challenges facing new mothers in the workforce," said Jeni Mayorskaya, Founder and CEO of Stork Club. "By providing a digital-first, clinically validated approach, we enable employers to empower working women to seek help early, recover faster, and remain engaged in their careers. At the same time, we help businesses foster a healthier, more supportive work environment. This is about more than just numbers—it's about making sure real people—working mothers—receive the care they need, when and where they need it."
Stork Club is redefining reproductive healthcare benefits, offering data-driven, personalized care across fertility, pregnancy, postpartum, and menopause. By delivering clinically validated, technology-powered solutions, Stork Club enables employers to provide high-quality reproductive care that delivers better outcomes while achieving tangible financial savings in the US and globally.
Learn more about Stork Club solutions at joinstorkclub.com
About Stork Club
Stork Club is a next-generation reproductive care benefits solution for enterprise employers that combines managed care and direct provider contracting with digital innovation to deliver hyper-personalized, high-quality reproductive health solutions within fertility, maternity, and midlife life stages. Stork Club's clinical results have been validated by a national actuary and exceed national benchmarks. Employers choose to add Stork Club to their benefits health plan to provide more inclusive support for their people while significantly reducing overall maternity costs ($130B per year in the US). Founded in 2018 and headquartered in San Francisco, Stork Club has raised $32.7M from investors, including General Catalyst, Bowery Capital, and Slow Ventures. Trusted by leading employers worldwide, Stork Club offers care for teams in over 100 countries, with HQ in the United States.
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