• 22 Jun, 2026

Sony Announces RX1R III Full-Frame Digital Camera; Preorder Sony RX1R III Camera 3PM Today at B&H

Sony Announces RX1R III Full-Frame Digital Camera; Preorder Sony RX1R III Camera 3PM Today at B&H

A decade on, Sony delivers another full-frame, fixed 35mm f/2 lens compact camera, the Sony RX1R III, featuring a 61MP sensor, AI-powered autofocus, and 4K30 video.

NEW YORK, July 15, 2025 -- B&H is excited to introduce Sony's revival of its compact, fixed-lens, full-frame camera line with its latest pocket powerhouse, the RX1R III Digital Camera. Coming nearly a decade after the RX1R II, the new camera stuffs the Sony a7CR's high-resolution 61MP sensor and BIONZ XR processor into the same incredibly small form factor as its predecessor. It also boasts the same fixed Zeiss Sonnar T* 35mm f/2 lens, now strengthened by Sony's AI-powered autofocus, along with a redesigned top plate and a new battery for improved performance.

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