Proactive digital channel approach enables automated subscriber communications and personalized customer care
ALPHARETTA, Ga., May 21, 2025 -- GOCare, a leading SaaS provider of digital customer experience solutions for broadband service providers (BSPs), announced today that Socket Fiber, a customer-centric ISP and competitive local exchange carrier (CLEC) in Missouri, has selected GOCare to power new digital customer communications to enhance the customer experience and improve operational efficiency.
The GOCare solution was selected by Socket to optimize digital customer engagement with proactive notifications and omnichannel customer care. GOCare's platform enables the Socket team to engage with subscribers and prospects over multiple digital channels, including the Socket phone number for support and sales inquiries. The solution helps reduce inbound call volume, missed appointments, and overall support costs through streamlined, automated communication.
Socket, headquartered in Columbia, MO, provides a full range of services from residential Internet and phone service to advanced data and telecommunications services to large, enterprise businesses and critical community institutions across twenty-two Missouri counties.
"GOCare provides the essential platform for excelling at digital customer experience," stated Carson Coffman, President of Socket Fiber. "GOCare's reputation for delivering operational gains and improved customer experience results at peer broadband providers made it easy to trust GOCare. I look forward to partnering with GOCare's very capable team to deliver a differentiated level of service for our customers."
GOCare's platform integrates with over a dozen billing systems, enabling two-way digital messaging that increases engagement, makes service providers easy to do business with, and strengthens brand loyalty. Socket can now trigger messages tied to key customer events, such as appointments while allowing customers to interact using keywords or free-form messages for faster support. GOCare's opt-in process ensures regulatory compliance and industry-leading adoption rates.
"Socket Fiber is scaling quickly, and our partnership helps them grow customer service capabilities easily while driving down costs," said Mike Roddy, co-founder and CEO of GOCare. "Our platform delivers measurable improvements in customer satisfaction, call reduction, and service completion rates—key advantages as they expand in a competitive market."
"I've worked with Mike Roddy, Rick Perkins, and the GOCare team for years. GOCare contributed meaningful results in the form of reduced call volumes, improved customer satisfaction, and compelling operating cost improvements," stated Jim Gleason, CEO of Socket Fiber. "They are a smart and responsive team. I look forward to launching a new era of CX focus at Socket Fiber with the GOCare solution."
About GOCare
GOCare is a trusted digital experience platform for broadband service providers, driving customer satisfaction and operational efficiency. Our innovative SaaS solution integrates seamlessly with existing operator technology stacks—including billing, network operations, IT, and marketing platforms—empowering providers to deliver proactive notifications and personalized interactions through two-way SMS, social media, web chat, and email. Founded by telecom veterans, GOCare's "For Operators, By Operators" ethos underscores our deep understanding of the broadband industry's challenges. We are committed to helping operators transform the customer experience, making it easier for subscribers to connect, communicate, and engage at every touchpoint. Serving over 30 broadband operators and powering more than 30 million monthly digital interactions, GOCare reduces call volumes, cuts operational costs, accelerates payments, and boosts customer satisfaction metrics. Learn more at www.gocarecx.com and follow us on LinkedIn.
About Socket Fiber
Socket provides telephone, internet and television services to Missouri homes and businesses. Founded in 1994, its local team delivers state-of-the-art technology with quick, friendly service. Socket is also rapidly expanding its high-speed fiber broadband network throughout the state. Learn more at www.socket.net.
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