WASHINGTON, May 19, 2025 -- Rapidan Energy Group is proud to announce it has been named the winner of the Most Improved Website category at the 2025 American Marketing Association (AMA) Crystal Awards.
The award honors Rapidan's complete in-house website redesign, which was completed in just five months and under budget. The project was spearheaded by Nell Lukosavich, Rapidan's Head of Marketing, and successfully aligns with Rapidan's evolution over the past 16 years into a leading global energy research and advisory firm.
"Our goal was to create a site that actually reflects what Rapidan is today—a unique repository of energy market, policy and geopolitical expertise along with broadening and deepening analytical capabilities that is deeply committed to helping clients managing energy risks and opportunities across the globe," said Nell Lukosavich. "To see it recognized by the AMA is incredibly gratifying, and it's a testament to what strategic in-house collaboration and determination can achieve."
The new site, launched in May 2024, achieved—and exceeded—every major objective, including increased new users to the site, a significant bump in international site traffic, and new client sales brought in from the site's lead generation strategy.
"In today's digital-first world, your website is your front door," said Bob McNally, Rapidan Energy Group's Founder and President. "We realized we had outgrown our old online presence, and thanks to Nell's leadership, we now have a site that matches the strength and ambition of our talented and growing team and will facilitate future growth."
The redesign included over 30 new pages of research insights content, integration of Rapidan's 15th anniversary brand campaign, live content updates, and more effective communication with clients and prospects.
This recognition by the AMA Crystal Awards marks a significant milestone in Rapidan Energy Group's ongoing growth and commitment to delivering forward-looking energy market, policy, and geopolitics data and research to clients worldwide.
About Rapidan Energy Group
Rapidan Energy Group provides differentiated and actionable insights on energy markets, policy, and geopolitics. We help leading corporations and financial firms identify opportunities and manage risks in the global energy industry and markets.
For more information, please visit www.rapidanenergy.com.
For more information on Rapidan's subscription and bespoke research services, please contact us at insight@rapidanenergy.com.
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