COLLEYVILLE, Texas, March 18, 2025 -- MSI is excited to announce that its franchised restaurants of Chicken Salad Chick have partnered with the Indiana Fever to support the growth of women's sports, underscoring Chicken Salad Chick's commitment to participating in the vibrant and dynamic world of women's basketball.
MSI acquired eight Chicken Salad Chick locations in Indianapolis, prompting excitement to partner with the Indiana Fever and further demonstrating MSI's commitment to the Fever and the Indianapolis community.
Chicken Salad Chick is celebrated for its extensive selection of made-from-scratch chicken salad flavors, fresh side salads, gourmet soups, signature sandwiches, and delectable desserts. The eight Indianapolis locations provide a variety of dining options, including in-restaurant, take-out, curbside pickup, third-party delivery, and catering services.
As part of this partnership, Chicken Salad Chick will introduce a dedicated cart at Gainbridge Fieldhouse, offering fans a delicious selection of their signature chicken salad and craveable favorites during Fever home games. This initiative brings a new experience to the fans and enhances the game-day atmosphere with chicken salad from their very own made-from-scratch kitchen.
"We are incredibly excited to partner with the Indiana Fever and support the growth of women's sports," said Troy Morrison, CEO at MSI. "Our presence at Gainbridge Fieldhouse allows us to engage with fans meaningfully and be a part of the excitement surrounding the Indiana Fever and professional women's basketball."
"Chicken Salad Chick is a wonderful new addition to the Fever family. Like our games, their amazing food brings people together and will no doubt be a favorite stop among fans at Gainbridge Fieldhouse this summer. We look forward to collaborating with the Chicken Salad Chick team to create new experiences for our fans, as well as activating together in the community," said Indiana Fever COO and General Manager Amber Cox.
In addition to the in-game experience, Fever players will make special appearances at various Chicken Salad Chick locations around Indianapolis this summer. These appearances will allow fans to meet their favorite players and celebrate the spirit of women's basketball in the community.
About Meauxmentum Strategies and Investments, LLC
Meauxmentum Strategies and Investments, LLC (MSI) is the shared services company of franchisee groups North Texas Bells, LLC, North Texas Wings, LLC, Memphis Wings Operations, LLC, Southern Wings Enterprises, LLC, Austin Chicks, LLC, Oklahoma Chicks, LLC, and Indy Chicks, LLC. MSI is committed to its mission statement, "Consistently, Best on Block." The company has grown to over 114 locations across seven states. See Meauxsi.com for additional information.
About the Indiana Fever
The Indiana Fever tips off the 2025 season at Gainbridge Fieldhouse on Saturday, May 17 vs. the Chicago Sky. Last season, led by WNBA All-Stars Kelsey Mitchell, Aliyah Boston and Caitlin Clark, the Fever advanced to the WNBA Playoffs for the 14th time in franchise history. To learn more about the upcoming season, purchase tickets or join the season ticket waitlist, visit FeverBasketball.com.
About Chicken Salad Chick
Chicken Salad Chick serves full-flavored, Southern-style chicken salad made from scratch and served from the heart. With more than a dozen original chicken salad flavors as well as fresh side salads, gourmet soups, signature sandwiches and delicious desserts, Chicken Salad Chick's robust menu is a perfect fit for any guest. Founded in Auburn, Alabama, by Stacy and Kevin Brown, in 2008, Chicken Salad Chick has grown to more than 290 restaurants in 21 states. Today, under the leadership of Scott Deviney and the Chicken Salad Chick team, the brand is continuing its rapid expansion with both franchise and company locations. Chicken Salad Chick has received numerous accolades including rankings in the 2023 Entrepreneur Franchise 500, Franchise Times' Fast & Serious for the third consecutive year, Fast Casual's Top Movers and Shakers from 2018 to 2024, QSR's Best Franchise Deals in 2019, 2020, 2022 and 2024, and Franchise Business Review's Top Food Franchises list from 2019-2024. See www.chickensaladchick.com for additional information.
This News is brought to you by Qube Mark, your trusted source for the latest updates and insights in marketing technology. Stay tuned for more groundbreaking innovations in the world of technology.
