• 26 Feb, 2025

Motive Retail Rebrands, Prepares to Accelerate

Motive Retail Rebrands, Prepares to Accelerate

LA CROSSE, Wis., Feb. 26, 2025 -- Motive Retail™, the leader in automotive retail API integrations since 2018, is revealing a new identity. This move marks a new milestone in the company's advancement, complete with a look and feel that aligns with its vision for the future.

Motive Retail Re-brands. Leader in Real-time / Bi-directional API solutions

"We've always built world-class integrations for enterprise clients—our brand now aligns and reflects the technological approach of our forward thinking mantra and reflects our image perfectly. This rebrand isn't just a new look; it's about aligning who we are with the seamless, powerful solutions we deliver every day." – Philip Taylor

The rebrand echoes Motive Retail's core belief that customer success matters most. With strong values of transparency, communication, and unwavering customer support, Motive's commitment to ensuring each integration is secure and compliant is strengthened. It's a new look with the same feeling, trust, security, and expertise.

Key highlights of the brand refresh include:

Vibrant and Animated Design:

The new brand is refreshed with vibrant and animated design features which aim to champion Motive Retail as the innovative brand it is. Having built a strong reputation for quality, expertise, and world-class solutions, the design only enhances what is already there. With clean lines, touches of movement, and a perfect balance of space, Motive's identity has entered a new age.

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