• 20 Mar, 2025

Legacy Secured: In The Shade Inc. Finds the Right Successor After 40 Years

Legacy Secured: In The Shade Inc. Finds the Right Successor After 40 Years

Deal Facilitated by Viking Mergers & Acquisitions

FORT LAUDERDALE, Fla., March 18, 2025 -- In The Shade, a leading window treatment retailer serving Martin, St. Lucie, and Palm Beach counties for nearly 40 years, has been acquired by individual buyers with extensive experience in real estate and related industries.

Founded in 1987 by Jan Dean, In The Shade has built a reputation for high-quality products and personalized customer service. The company has been a trusted resource for homeowners looking to enhance their living spaces.

"This business is like a family," remarked Viking M&A Senior Advisor Mike McCoy. "The Deans care a great deal about their employees." It was clear that for Jan Dean, selling the business was not just about finding the right buyer but ensuring the legacy of care and commitment she and her husband have cultivated over decades.

The new owners, two families with strong real estate backgrounds, were drawn to In The Shade as an opportunity to diversify their portfolio with an established and well-respected business. Their enthusiasm was immediate after reviewing the business and meeting the Deans.

"The alignment of values between the sellers and buyers made this transition especially rewarding," said McCoy. "The buyers recognize the strong foundation built by Jan and Bill, and their priority is maintaining the company's commitment to quality and its family-oriented culture."

The transaction was facilitated by Viking's Mike McCoy and Larry (Tripp) Lawson III, ensuring a smooth transition for all parties involved. 

About Viking Mergers and Acquisitions
Viking provides M&A services to small and middle-market business owners. In business since 1996, Viking is one of the largest business intermediaries in the southeast U.S. The firm has successfully sold over 900 businesses with an 85% close rate, at an average of 96% of the listing price. Visit https://www.vikingmergers.com to request a free confidential business valuation or to get more information. 

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