DENVER, March 13, 2025 -- Konvoy, a leading venture capital firm specializing in gaming and interactive entertainment, has partnered with their portfolio company, Rocket Science, a premier technical services provider for game developers, to release the 2025 Game Developer Survey. This in-depth report compiles insights from 155 game developers, shedding light on the shifting landscape of game development, technology adoption, and monetization strategies.
The report highlights a notable shift in game engine preferences, with Unity remaining a dominant force but seeing increased competition from open-source alternatives like Godot and Stride, particularly among smaller studios.
Artificial intelligence continues to play a role in game development, but enthusiasm for AI-generated content is cooling. While many studios experimented with generative AI in 2024, the report finds that developers are now focusing AI applications on workflow automation and backend efficiencies rather than creative content generation.
The survey also uncovers major shifts in user acquisition and monetization strategies. Possibly due to changes in Apple's pricing model, many studios are reducing their reliance on Apple Search Ads, turning instead to platforms like Tenjin and Branch for more cost-effective user acquisition solutions.
In the multiplayer space, studios are reevaluating backend technology choices. Despite launching new product offerings,
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