Partnership Offers Innovative Financing Solutions for Lofted Spirits Clients, Helping to Navigate Market Fluctuations and Optimize Capital Through Aging Barrel Inventory
CHICAGO, March 20, 2025 -- InvestBev Credit, a leading financial solutions provider in the alcohol beverage industry, today announces a new strategic financing partnership with Lofted Custom Spirits, the contract sales arm that sells both Bardstown Bourbon and Green River whiskey as part of Lofted Spirits. As part of this initiative, InvestBev Credit has reserved up to $50 million in available financing, enabling Lofted Spirits clients to unlock the value of their aging barrel inventory as assets and better navigate market fluctuations, tariffs, and longer aging cycles.
This partnership underscores InvestBev Credit's commitment to supporting independent brands in the American spirits industry by providing access to capital previously unavailable through traditional lending institutions. By leveraging aging barrel inventory as collateral, Lofted Custom Spirits clients can free up liquidity without compromising their long-term growth strategies.
"Partnering with Lofted Spirits and their customer-centered team helps InvestBev accomplish its core mission to support independent brands in America," said Brian Rosen, General Partner at InvestBev. "Aging inventory represents a significant asset for brands, and this partnership ensures that Lofted's clients have the financial flexibility needed to navigate the ever-evolving spirits landscape. We remain committed to putting at least $50m in credit towards supporting Lofted Spirits customers."
Through this financing arrangement, InvestBev Credit aims to alleviate the financial burden on Lofted Spirit's partners, allowing them to invest in product innovation, marketing, and distribution while maintaining a strong inventory that positions them for the future.
"We know there are a lot of great brands out there looking for financing and InvestBev has already provided several of our custom distillation brands with a great financing alternative," said Pete Marino, President of Lofted Spirits. "At Lofted Spirits, we always try to go the extra mile for our customers and this alliance with InvestBev on their financing offering, is another example of that commitment."
Offering the nimblest and most technically advanced end-to-end solution for distilling, bottling and aging, producing more than 60 bespoke recipes and customizing more than 500 points of production, Lofted Spirits owns and produces Bardstown Bourbon Co. and Green River Distilling Co., while crafting whiskies to spec for clients ranging from startups to globally known brands under the Lofted Custom Spirits banner, producing some of the world's most desired and awarded whiskies.
For more information on InvestBev Credit's lending solutions for Lofted Custom Spirits clients, please visit investbev.com/credit.
Lofted Spirits
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