• 11 Jun, 2026

Inspired Home Show 2025 New Product Showcase to Feature MixAid, InventHelp Client Invention

Inspired Home Show 2025  New Product Showcase to Feature MixAid, InventHelp Client Invention

PITTSBURGH, Feb. 14, 2025 -- Inspired Home Show, the world's leading home and housewares show, returns to Chicago March 2-4, 2025. Intromark, InventHelp's sister licensing company, will again be among exhibitors at this year's show.

InventHelp client invention, MixAid, will be featured in the 2025 IHS New Product Showcase. The New Product Showcase, located in the show's "Buyer's Club", highlights new products from across the show. Attendees can browse these products and use the automated system to request more information about any or all featured products, including MixAid.

MixAid provides an improved method for keeping stand mixer bowls clean during the baking process. Its reusable design allows users to easily mix, pour, and store baking mixtures, is patent-granted, and listed on  Amazon under MODAURA.

Inventors Luisa Marchese and Dawn Archie-Johansen of Tyler, Texas, designed MixAid to enhance the functionality of stand mixer metal mixing bowls to save users valuable time and effort during baking preparation.

"We envisioned an insert to fit into the metal stand mixer mixing bowl to save time when making multiple recipes," said Marchese. "Our design eliminates the repetitive task of washing the mixing bowl in between recipes."

In addition to its inclusion in this year's showcase, MixAid is under consideration for the GIA Product Design Award. This Global Innovation Award is issued to products in housewares to honor design excellence.  

The above results are not typical as most inventions are not licensed, manufactured, or sold on Amazon. Inclusions in trade show showcases are not typical.

From 2022-2024, we signed Submission Agreements with 3,507 clients. As a result of our services, 113 clients have received license agreements for their products, and 5 clients have received more money than they paid us for these services.

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