Gotcha Covered opens fourth California location

Owner Doug Roberto plans to use his background in sales and customer service to advise and collaborate with homeowners about their window treatment decisions

LOS ANGELES, June 6, 2025 --  Gotcha Covered, a leader in custom window treatment consultation in the U.S. and Canada, announced today it has opened its fourth store in the California market with a new location in the Los Feliz neighborhood of Los Angeles.

Gotcha Covered of Los Feliz owner Douglas Roberto wants to take a hands-on, personalized approach by collaborating closely with each client to understand their vision, lifestyle and design goals.

"Gotcha Covered is excited to expand our presence in California, and this new location will be a great asset to the community and to our brand," said David Dunsmuir, president of Gotcha Covered. "This new location provides us with the opportunity to show the residents of the Los Feliz community the importance of having a window treatment partner when they begin to remodel their homes. Doug is very passionate about his ability to collaborate and provide mentorship, and we know he will be a great representative of the Gotcha Covered brand."

Roberto is a Southern California native and comes from a sales management background. He spent more than 17 years working his way up the sales ladder to the director of sales position at a leading national provider of specialty home infusion and specialty pharmacy services.

"Working closely with the customer and engaging with them is how you arrive at a great design," he said. "A great design should feel effortless and personal. Whether the homeowner is looking to add warmth, a bold design statement or simple functionality, a good designer understands how to guide the homeowner through the renovation process."

In addition to the Los Feliz neighborhood, Gotcha Covered of Los Feliz will serve residents in Glendale, East Hollywood, Hancock Park, Silverlake, Echo Park, South Pasadena, Pasadena and many other communities north of downtown Los Angeles.

Gotcha Covered currently has more than 170 total franchises across the U.S. and Canada. The franchise has been operating under the Gotcha Covered name since 2009.

To schedule an appointment with Gotcha Covered of Los Feliz visit https://www.gotchacovered.com/los-feliz/ or call them at (323) 553-4931.

About Gotcha Covered
Gotcha Covered is a leader in custom soft and hard window treatment consultation in the U.S. and Canada. Flying under their Gotcha Covered flag since 2009, they offer custom window treatments including blinds, draperies, shutters and much more. They offer end-to-end consultation with the customer's specific needs and goals in mind. The company currently has over 170 total franchises across the U.S. and Canada.

MEDIA CONTACT: 
Heather Ripley
Ripley PR
865-977-1973
hripley@ripleypr.com

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