Updates Across Tax-Aware Trading, Advisor Control, Automation & Ecosystem Integrations Position Envestnet as the Industry's Most Connected, Customizable Wealth Management Platform
BERWYN, Pa., May 13, 2025 -- Envestnet unveiled the next phase of its platform innovation strategy, sharing a comprehensive roadmap for 2025 and 2026 designed to help wealth management firms scale the delivery of financial advice, improve efficiency, and create highly personalized experiences for clients. The enhancements span Envestnet's enterprise platform and Envestnet | Tamarac solutions, reflecting investments in tax intelligence, trading flexibility, client engagement, and advisor productivity.
"No one has ever built what Envestnet has—we support $6.5 trillion in assets spread across more than 20 million accounts. We have the infrastructure to continue to lean in and develop the products and solutions advisors need to be quicker and more agile as their business models change," said Chris Todd, CEO of Envestnet. "After what has been a pivotal year of transformation for us, we are as committed as we have always been to our mission to supporting advisors and their clients through technology, solutions, and insights."
The strategic roadmap was shared during the company's signature Elevate industry event that brought more than 2,000 financial advisors, RIAs, enterprise leaders, and fintech innovators together at the Venetian Resort in Las Vegas from April 9-10, 2025. Envestnet Elevate 2025 consisted of two days of immersive insights, guidance, discussions, technology demonstrations, keynote speeches, and breakout sessions focused on the future of wealth management. Envestnet's integrated wealth management platform took center-stage as the engine for empowering wealth management firms to boost growth, productivity, and deliver better financial outcomes for their clients.
"At a time when advisors are being asked to do more with less—serve more clients, deliver deeper value, and navigate greater complexity—our platform is stepping up to meet that challenge," said Molly Weiss, Group President of Wealth Management Platform for Envestnet. "We're building the tools to make personalized, tax-smart, and insight-driven advice not just possible, but scalable."
Highlights of Envestnet's 2025–2026+ Platform Vision Include:
- Tax-Aware Trading and Rebalancing. Envestnet is delivering more precise and proactive tax management tools to drive after-tax returns and optimize client outcomes. New features include "Pick Your Own Lots" harvesting, which enables advisors to surgically select specific tax lots for harvesting. The platform also supports combined harvesting and withdrawal functionality, allowing advisors to execute tax-loss harvesting and distribute proceeds in a single action. Harvest Replacement Overrides give advisors control over which securities replace harvested assets—maintaining market exposure while adhering to investment preferences. Future roadmap capabilities include harvest rebalancing to align gains and losses during reallocation, opportunistic harvesting that triggers trades when tax thresholds are met, and the ability to suppress wash sale triggers below a configurable dollar amount.
- Advisor-Traded Sleeves and UMA Flexibility. An evolution in unified managed account (UMA) technology, advisor-traded sleeves now allow for the direct management of custom asset types—including individual bonds, limited partnerships, and structured notes—within a single account structure. This dramatically reduces the need to open multiple accounts and supports broader customization without sacrificing operational efficiency. These enhancements empower firms to align portfolios more closely with client preferences and streamline implementation across advisory and home-office strategies.
- Tamarac CRM, Workflow, and Automation Enhancements. Tamarac is doubling down on integrated workflows and automation to support practice efficiency and regulatory oversight. Advisors can now leverage enriched CRM features including Microsoft integrations (e.g., OneNote, Forms, PowerBI, Bookings) and third-party tools such as Dropbox, Calendly, and Constant Contact. Workflow templates address everything from onboarding and compliance to death-of-client processing and birthday reminders. Alerts and task tracking are embedded directly in the CRM interface for in-platform visibility, with automation tools that surface custom client preferences and key lifecycle milestones.
- Next-Generation Reporting & Insights. The new Report Studio is a major leap forward in client reporting, combining dynamic visualizations (line, scatter, pie charts) with attribution analytics, Envestnet | MoneyGuide financial plan data, and fields for private placements. Custom metrics and flexible permissions allow firms to tailor reporting modules and save configurations for ongoing use. These innovations work in tandem with the Insights Engine, which applies predictive analytics to flag engagement gaps (e.g., no recent meetings or contributions), tax or product concerns (e.g., high fees, concentrated stock positions), and financial plan inconsistencies such as underfunded insurance or missing updates.
- Client Portal Enhancements. Significant upgrades to the client experience are central to the roadmap. The client portal now supports net worth views, plan summaries, realized gain/loss displays, and document upload tracking. Improved benchmarking displays and deeper custodian integrations (including SSO, vault access, and account data) create a seamless digital experience for clients, bridging the gap between performance, planning, and documentation. These features are designed to empower investors while reducing service overhead for advisors.
- Trading & Rebalancing Workflows. Trading enhancements include a new UI and streamlined trade review process, expanded support for money market fund management, and a rebalance summary tool that enables cash management, spreadsheet views, and account-level notes. Legacy position workflows are being simplified, and managed account integrations have been improved for consistency and ease of execution across advisor teams.
- Accounting, Data, and Infrastructure Upgrades. To support real-time, scalable operations, Envestnet has modernized its accounting and data architecture. Selective sync and MSS updates ensure timely data refreshes, while new reconciliation tools improve accuracy and transparency. Envestnet's infrastructure, now underpinned by AWS, enables horizontal scalability and greater system resilience. A new Market Index page allows advisors to curate benchmark selections across accounts and models, further enhancing customization.
- Open ENV and Ecosystem Flexibility. Envestnet's open architecture continues to expand via Open ENV, which now includes over 750 RESTful API endpoints, contextual SSO, and integrations with key financial tools including eMoney, Canoe, Arch, ShareFile, Fynancial, and Milemarker. Custodian integrations with Fidelity, Schwab, and Pershing are also deepened—providing seamless trading, authentication, and data flow across systems. This commitment to ecosystem flexibility gives firms the freedom to build the tech stack that fits their unique model.
Strategic Vision for 2025 and Beyond:
Together, these enhancements represent a clear message to the market: Envestnet is delivering modular power with ecosystem flexibility. The roadmap supports RIAs and enterprises seeking to:
- Scale operations without sacrificing control
- Deliver tax-intelligent, personalized advice
- Engage proactively using actionable insights
- Integrate systems to reduce friction and streamline advisor workflows
"Whether you're an enterprise firm managing thousands of advisors or an independent RIA seeking smarter ways to scale, Envestnet is the connective tissue behind your success," added Weiss.
About Envestnet
Envestnet is helping to lead the growth of wealth managers and transforming the way financial advice is delivered through its ecosystem of connected technology, advanced insights, and comprehensive solutions—backed by industry-leading service and support. Serving the wealth management industry for 25 years with approximately $6.5 trillion in platform assets, Envestnet technology and services are trusted by more than one-third of all financial advisors. Many of the largest U.S. banks, wealth management and brokerage firms, and RIAs depend on Envestnet to help drive business growth and productivity—and deliver better outcomes for their clients.
For a deeper dive into how Envestnet is shaping the future of financial advice, visit www.envestnet.com. Stay connected with us for the latest updates and insights on LinkedIn and X (@Envestnet_).
Envestnet refers to the family of operating subsidiaries of the holding company, Envestnet, Inc.
This release refers to information products or services that may be in development and not yet available. Accordingly, nothing herein should be construed as a representation or legal agreement by Envestnet to make available specific products or services (including, without limitation, concepts, systems or techniques.)
This News is brought to you by Qube Mark, your trusted source for the latest updates and insights in marketing technology. Stay tuned for more groundbreaking innovations in the world of technology.
