NEW YORK, April 14, 2025 -- After an explosive launch in the US market, revolutionizing professional hair drying, multiple award winning L'Oreal Professionnel's AirLight Pro is partnering with Nikki Glaser and hitting the road as Nikki Glaser's must-have beauty tool for her highly anticipated Alive & Unwell comedy tour. Their shared commitment to pushing boundaries and bringing innovative ideas to life provided a natural alignment for an authentic partnership between L'Oreal Professionnel AirLight Pro and Nikki Glaser.
The Queen of Comedy shared her thoughts on the partnership's seamless synergy noting, "Comedy is all about timing, and so is great hair. I'm always on the go, and AirLight Pro lets me get that perfect look for on and off-camera performances quickly. Also, it just feels elite. I mean the tech is next level. The infrared light in the dryer is actually helping to dry your hair fast without damage and as someone who highlights my hair and always experiences breakage, this is so important to me. I'm picky about my tools because I often get myself ready before shows without a full glam team and, honestly, I was so blown away by the AirLight Pro's power and precision. It's lightweight, powerful, and really easy to use with all the custom settings. It's also quiet so I can work on jokes and talk to my friends backstage while I'm styling. I've never had a hair dryer like this. I'm obsessed. Partnering with a brand that's as forward-thinking and dedicated to innovation as I am in my own material just felt right. AirLight Pro is defining the future of hair styling, and I'm thrilled to be a part of it."
General Manager L'Oreal Professionnel, Professional Products Division at L'Oreal, Mounia Tahiri, shares the comedian's sentiments saying, "Nikki Glaser is a major voice in comedy today. She's at the forefront of the industry, just as we're at the forefront of beauty tech—it's a perfect match. Nikki's authentic voice resonates with a huge audience, and like us, she doesn't follow trends, she sets them. when she fell in love with AirLight Pro after trying it, the partnership felt completely natural. It's a genuine connection between a cutting-edge artist and a cutting-edge innovation."
Stay on the lookout for more AirLight Pro x Nikki Glaser collaborations as AirLight Pro gets Nikki ready for the Alive & Unwell Tour, red carpet appearances and more, at the speed of light.
AirLight Pro is available to shop in-store at Ulta and Ulta.com and on Amazon.com.
ABOUT AIRLIGHT PRO
L'Oreal Professionnel AirLight Pro launched to Professional hair stylists in September 2024, selling out in weeks and launched to consumers in December 2024 introducing consumers to the next generation in hair drying. AirLight Pro is the brand's first professional hair dryer augmented with infrared light to help dry hair fast, without damage. Inspired by sunlight that quickly dries water, the AirLight Pro delivers fast results without compromising on hair health. Breakthrough tech with infrared light, wind and heat dries hair up to 14% faster*, with 11% less energy used* and hydration locked in.
*AirLight Pro vs. leading premium ($200+) hair dryer USA 2023.
ABOUT NIKKI GLASER
For nearly two decades at sold-out tours, and as the host of three hit podcasts, Emmy®, Grammy® and Golden Globe®-nominated Nikki Glaser has honed her shockingly honest, no-holds barred style, solidifying herself as one of the funniest voices in comedy today. On January 5, 2025, Glaser made history as the first woman to host the Golden Globe® Awards solo. She received unanimous praise from audiences worldwide and rave reviews from critics hailing her memorable performance as "victorious." 2024 was a career redefining year for Glaser, culminating with being named "Comedian of the Year" by The New York Times.
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