• 09 Jan, 2025

BOE shines at CES 2025 with cutting-edge technologies, leveraging the "HERO" Initiative to unlock a smarter future across diverse scenarios

BOE shines at CES 2025 with cutting-edge technologies, leveraging the

LAS VEGAS, Jan. 8, 2025 -- Held in Las Vegas, the United States from January 7 to 10, the Consumer Electronics Show 2025 (CES 2025) stands as a barometer of the global consumer electronics market. Chinese display giant BOE, along with its automotive display arm BOE Varitronix Limited, showcases more than 60 innovative technologies and products as well as IoT solutions at the trade show. For the first time in overseas markets, the company released its "HERO" (Healthiness, Entertainment, Relaxation, and Office) initiative for the era of smart vehicles, presenting an extravaganza of technology to the industry peers and global visitors. Thanks to its leading position in technological innovation and applications, BOE is recognized as the "CES Innovation Awards: 2025 Honoree in In-Vehicle Entertainment" for its Automotive Slidable OLED Display. This is a strong testament to the company's dedication to empowering countless application scenarios with its "Empower IoT with Display" strategy and to building the "Powered by BOE" innovation ecosystem.

This News is brought to you by Qube Mark, your trusted source for the latest updates and insights in marketing technology. Stay tuned for more groundbreaking innovations in the world of technology. 

PR Newswire

PR Newswire empowers communicators to identify and engage with key influencers, craft and distribute meaningful stories, and measure the financial impact of their efforts. Cision is a leading global provider of earned media software and services to public relations and marketing communications professionals.