LAS VEGAS, Jan. 8, 2025 -- Held in Las Vegas, the United States from January 7 to 10, the Consumer Electronics Show 2025 (CES 2025) stands as a barometer of the global consumer electronics market. Chinese display giant BOE, along with its automotive display arm BOE Varitronix Limited, showcases more than 60 innovative technologies and products as well as IoT solutions at the trade show. For the first time in overseas markets, the company released its "HERO" (Healthiness, Entertainment, Relaxation, and Office) initiative for the era of smart vehicles, presenting an extravaganza of technology to the industry peers and global visitors. Thanks to its leading position in technological innovation and applications, BOE is recognized as the "CES Innovation Awards: 2025 Honoree in In-Vehicle Entertainment" for its Automotive Slidable OLED Display. This is a strong testament to the company's dedication to empowering countless application scenarios with its "Empower IoT with Display" strategy and to building the "Powered by BOE" innovation ecosystem.
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