Empowering Sales Leaders to Drive Performance through Better Leadership Conversations
SAN DIEGO, June 4, 2025 -- Facing rising sales-team turnover and inconsistent results, Blanchard, a global pioneer in leadership development, consulting, and coaching for 45 years, is proud to announce the launch of SLII® for Sales, a dynamic new leadership coaching solution that equips sales leaders to turn lackluster performance into high-impact results.
Building on the foundation of SLII®, the world's most widely taught leadership model, this program has been reimagined specifically for high-pressure sales environments. It equips sales leaders with actionable strategies to accelerate development, build trust, and consistently hit revenue targets.
Sales performance is critical for most organizations, yet many struggle with inconsistent results and high turnover. SLII® for Sales addresses these challenges head-on by giving leaders a powerful, proven framework to assess each salesperson's capabilities and deliver the right mix of direction and support at the right time.
"In high-pressure environments, sales leaders often get stuck in fix-it mode. SLII® for Sales breaks that cycle by helping them lead smarter, coach more consistently, and scale results," said Pat Zigarmi, cofounder and author. "It's more than a training; it's a transformation for how sales teams grow and thrive." As co-author of SLII® and former sales leader herself, Pat brings decades of insight into what sales teams truly need.
SLII® for Sales Delivers Tangible Outcomes:
- Shortened ramp-up time for new sales hires
- Elevated performance of all levels of salespeople
- Higher retention of top sales talent
- Stronger trust and accountability across the team
- Improved high-impact coaching habits across the organization
A standout feature of the program is its interactive workshop format. Unlike typical training programs that separate leaders and team members, SLII® for Sales brings them together in real time to solve current sales challenges. These collaborative sessions spark practical solutions, strengthen relationships, and lead to shared action plans that drive immediate and lasting impact.
"Sales performance is a constant focus for most companies," said Jay Campbell, Chief Product Officer at Blanchard. "And they spend a lot of time teaching selling techniques to their salespeople. But imagine if sales leaders knew how to get the best out of each sales rep while helping them feel successful and trusted. That's what we're focused on with this new solution."
Flexible Training Options for Modern Teams
SLII® for Sales is available in both in-person and virtual instructor-led formats, with dedicated sessions for sales leaders, separate sessions for team members, and a powerful joint session where leaders and their teams practice what they've learned together. Each session includes application, practice, and action planning on the issues sales team members are facing. The practice sessions aren't dress rehearsals, they are real conversations.
Who Should Attend
SLII® for Sales is ideal for sales leaders and team members across all levels:
- First-Line Sales Managers
- Regional/National Sales Leaders
- C-Suite Sales Executives
- High-Potential Sales Professionals
- Sales Team Members
Whether you're leading a sales team, managing a region, or developing the next generation of sales talent, SLII® for Sales is the catalyst to take your sales organization to the next level.
To learn more about how SLII® for Sales equips leaders to drive consistent sales performance, Blanchard will host a live webinar, Turn Reps into Top Performers: The SLII ® for Sales Advantage, on June 25, 2025, at 7:00 AM PDT, or visit the website.
About Blanchard
Blanchard is a global leader in leadership development, consulting, and coaching. For 45 years, Blanchard has partnered with organizations to maximize individual achievement and organizational performance, bringing measurable progress and true transformation. Blanchard's SLII® is the global leadership model of choice, powering inspired leaders for more than 10,000 organizations worldwide. Blanchard also offers a suite of award-winning solutions through flexible delivery modalities to meet the specific needs of clients and learners. Discover more at www.blanchard.com.
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