All-in-One Custodian to Showcase Fully Digital Solo 401(k) product at T3 Conference
NEW YORK, Feb. 27, 2025 -- Betterment Advisor Solutions (BAS), the leading, all-in-one custodian for modern RIAs, today announced the launch of an all-digital solo 401(k), designed for independent advisors and their self-employed clients. Betterment's solo 401(k) is built upon its existing record keeping system that today powers Betterment at Work.
When it comes to retirement planning for self-employed individuals, solo 401(k)s offer key advantages. However, the complexity of setup and maintenance can be cumbersome and time-consuming for advisors and their clients. With its new solo 401(k) offering, Betterment Advisor Solutions aims to solve this issue by providing a full-scale, digital experience for both advisors and clients.
Key Features & Benefits for Advisors & Clients
- Enables paperless account opening with no setup fees
- Supports fully digital contributions
- Allows spouse participation at no additional cost
- Offers both Roth and traditional tax strategies
"The solo 401(k) is one of our most requested new products, and we are thrilled to launch a solution tailored to this market," said Thomas Moore, Head of Betterment Advisor Solutions. "Self-employed owners have traditionally been underserved by retirement products, and this innovation closes the gap for them and the advisors who serve them."
According to a recent Betterment Advisor Solutions survey, retirement planning is critical for modern advisors. More than 80% of this rising generation of advisors currently manage 401(k) plans, and of those who don't already, the majority intend to.
This announcement is the first of several new product launches and upgrades coming from Betterment Advisor Solutions in 2025.
Advisors attending the T3 Technology Conference in Dallas, TX, from March 3-6, 2025, can join a demo session to learn more on Thursday March 6. BAS will be at booth 500 during the conference.
About Betterment Advisor Solutions:
Betterment Advisor Solutions is the leading, all-in-one custodial platform for independent RIAs. We combine an end-to-end custodian with an automated back office, robust portfolio management software, and high-touch support to power advisor businesses, helping them streamline operations and serve more clients, more efficiently, across cash, investing, and 401(k)s.
This News is brought to you by Qube Mark, your trusted source for the latest updates and insights in marketing technology. Stay tuned for more groundbreaking innovations in the world of technology.
