DALLAS, March 17, 2025 -- As a 50th Anniversary Vietnam War Commemorative Partner, the Army & Air Force Exchange Service will host pinning ceremonies for the final time at PXs and BXs around the world to honor and recognize Vietnam War-era Veterans.
The Commemoration of the 50th anniversary of the Vietnam War was authorized by Congress, established under the secretary of defense and launched in 2012 to thank and honor Vietnam Veterans and their families through Veterans Day 2025.
Veterans who served on active duty from Nov. 1, 1955, to May 15, 1975, are eligible to receive a commemorative lapel pin inscribed with "A Grateful Nation Thanks and Honors You." Local ceremonies will be held at PXs and BXs on or near March 29, National Vietnam Veterans Day.
"Team Exchange is truly honored to once again celebrate the selfless service of Vietnam War-era Veterans who served with distinction," said Exchange Director/CEO Tom Shull, a Vietnam-era Army Veteran. "It is a privilege to join a thankful nation as we show our deepest appreciation and support for these heroes."
To find a ceremony, Veterans are encouraged to visit the Exchange's community Hub at https://publicaffairs-sme.com/Community/vietnam-commemoration/ or their local Exchange's social media pages. Veterans who typically do not have access to installations should contact their local Exchange for information on attending a ceremony.
The Exchange has been a Commemorative Partner with the Vietnam War Commemoration since 2013, planning and conducting more than 400 events and activities recognizing the service, valor and sacrifice of Vietnam Veterans and their families.
Since 1895, the Army & Air Force Exchange Service (Exchange) has gone where Soldiers, Airmen, Guardians and their families go to improve the quality of their lives by providing valued goods and services at exclusive military pricing. The Exchange is the 52nd-largest retailer in the United States. 100% of Exchange earnings support military communities. In the last 10 years, the Exchange benefit has provided $15 billion in value to the military community, including through contributions to critical military Quality-of-Life programs. The Exchange is a non-appropriated fund entity of the Department of Defense and is directed by a Board of Directors. The Exchange is a 50th Anniversary Vietnam War Commemorative Partner, planning and conducting events and activities that recognize the service, valor and sacrifice of Vietnam Veterans and their families in conjunction with the United States of America Vietnam War Commemoration. To find out more about the Exchange history and mission or to view recent press releases please visit our website at http://www.shopmyexchange.com or follow us on X at https://x.com/ExchangePAO.
Media Notes:
For more information or to schedule an interview with an Exchange representative please contact Teonja Tatum at 214-312-6514 or tatumte@aafes.com.
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