Recognized among 30 platforms in independent report, Amplero uses compliant AI to optimize every experience for maximum customer lifetime value
NEW YORK, June 16, 2025 -- ("Curinos" or the "Company"), a global data intelligence business that combines industry-exclusive expertise, insights and analytics to help leading financial institutions grow their businesses, announced today that its Amplero AI-decision engine, purpose-built for financial institutions, has been recognized in Forrester's The Real-Time Interaction Management (RTIM) Software Landscape, Q2 2025. Amplero is the only vendor with a sole industry focus of financial services named in the report — which Amplero believes underscores its unique role in helping banks and credit unions determine and orchestrate the next best customer experience, to optimize business results.
Amplero is designed specifically to help customer-obsessed financial institutions determine the next-best experience for every customer at every moment — from product recommendations to communication strategies and channel delivery. Unlike general-purpose systems, Amplero is built to:
- Optimize for deposit growth, loan origination, and lifetime customer value
- Comply with banking's regulatory requirements and risk frameworks
- Handle the complexity of financial products and customer relationships
"This recognition from Forrester affirms for us what our clients already know — when financial institutions need an AI-decision engine that understands their world, Amplero delivers," said Sarah Welch, Managing Director at Curinos. "Amplero is not just a marketing tool — it's a learning engine that drives real business outcomes by thinking like a customer-obsessed banker, not a retailer."
Amplero continuously adapts based on customer behavior and business performance, helping marketers guide every touchpoint toward outcomes that matter - retention, balances, acquisition, and profitability.
As financial institutions look to modernize customer engagement and sharpen their competitive edge, Amplero offers a category-defining decision intelligence that transforms static interactions into dynamic, learning relationships — all within the unique demands of financial services.
Forrester does not endorse any company, product, brand, or service included in its research publications and does not advise any person to select the products or services of any company or brand based on the ratings included in such publications. Information is based on the best available resources. Opinions reflect judgment at the time and are subject to change. For more information, read about Forrester's objectivity here.
About Curinos
Leaders at financial institutions call on Curinos to help them navigate a changing industry and chart new paths to growth, as only Curinos brings together the industry-exclusive expertise, insights and analytical firepower that fuel a strategic competitive advantage. Curinos solutions combine vast, proprietary data with predictive analytics, enabling clients to identify emerging opportunities and make informed decisions that drive sustained performance improvements. A trusted partner to the industry and leading financial institutions around the world, Curinos helps uncover key opportunities that drive business growth.
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