SINGAPORE, March 7, 2025 -- Alchemy Pay, the world-leading fiat-crypto payment solution provider, is proud to announce its official admission to the Association for Quality Assurance of Financial Services (VQF) as a recognised Self-Regulatory Organisation (SRO) in Switzerland. This important regulatory achievement allows Alchemy Pay to offer secure and compliant fiat-to-crypto and crypto-to-fiat exchange services, especially stablecoin payment solutions to the Swiss market, further enhancing its position as a trusted leader in the global crypto payments ecosystem.
As a recognised SRO under the supervision of the Swiss Financial Market Supervisory Authority (FINMA), VQF plays a critical role in ensuring its members maintain high standards for financial services in Switzerland. As part of this membership, Alchemy Pay will continue to meet the rigorous compliance standards set by VQF, ensuring secure and transparent operations within Switzerland's rapidly growing stablecoins and crypto market. This regulatory framework creates a solid foundation for Alchemy Pay to expand its stablecoin payment infrastructure, which offers businesses and consumers a more efficient alternative to traditional payment rails.
"We are incredibly excited about our official recognition as a self-regulatory organisation in Switzerland," said Ailona Tsik, CMO of Alchemy Pay. " This membership enables us to provide stablecoin payment solutions in Switzerland in a fully compliant manner. As a leader in the fiat-to-crypto payment space, we look forward to offering our trusted services to Switzerland's growing crypto community and to expanding our regulatory footprint across Europe. The success of Alchemy Pay globally, including in key markets such as the US, UK, Australia, and Korea, proves our ability to navigate complex regulatory environments and deliver industry-leading solutions to our customers."
Stablecoin Payments: Alchemy Pay's Strategic Advantage in Switzerland's Regulated Market and Industry-Wide Momentum
As the use of stablecoins surges in global payment scenarios, Alchemy Pay is strategically positioned to capitalize on this trend. The company's comprehensive crypto payment solution enables users to seamlessly pay for goods and services using stablecoins by connecting their wallets and mainstream exchange accounts such as Coinbase, Kraken, and Robinhood and using the account balance, while providing merchants with easy access to accept cryptocurrency payments. This regulatory recognition in Switzerland provides Alchemy Pay with compliance guarantees to accelerate the integration of stablecoin payments, enabling it to capture a head start in the European market.
The growing enthusiasm for stablecoins as a mainstream payment solution is shared by key players like Andreessen Horowitz (a16z), which has already highlighted stablecoin payments as one of the major trends to watch in 2025. The firm predicted that stablecoins will increasingly be adopted by enterprises due to their cost-efficiency and ability to streamline cross-border payments. Similarly, Circle CEO Jeremy Allaire forecasts that stablecoins could account for 10% of global economic money over the next decade, driven by factors like regulatory clarity and expanding enterprise adoption.
Alchemy Pay's European Expansion and Growth in Switzerland's Crypto-Friendly Landscape
The admission to the VQF SRO comes at a time when the European cryptocurrency market is experiencing exponential growth and regulatory advancements. With the Markets in Crypto-Assets Regulation (MiCA) and other forward-looking frameworks shaping the future of crypto governance in Europe, Alchemy Pay's compliance with these new regulations demonstrates its commitment to providing secure and compliant services to both users and businesses in the region.
Additionally, Switzerland provides an ideal environment for Alchemy Pay's expansion. The country, particularly Zug—known as "Crypto Valley"—is a global leader in blockchain innovation with clear cryptocurrency regulations. In 2023, the city of Lugano began accepting bitcoin payment for municipal services, demonstrating the country's progressive approach to digital assets adoption.
Already holding a Virtual Currency Service license in Lithuania, Alchemy Pay's strategic expansion into Switzerland and broader European markets represents a key milestone in its global growth strategy. Alchemy Pay has achieved significant regulatory milestones in key markets around the world, including eight money transmitter licenses across eight U.S. states, an Authorised Payment Institution License in the UK, Electronic and Financial Business Registration in Korea, and Digital Currency Exchange Provider registration under AUSTRAC in Australia. These accomplishments reinforce Alchemy Pay's status as a trusted global leader in digital payments, demonstrating its commitment to compliance, security, and innovation in the crypto space.
About Alchemy Pay
Founded in Singapore in 2017, Alchemy Pay is a payment gateway that seamlessly connects crypto with traditional fiat currencies for businesses, developers, and end users. With its offerings including On & Off Ramp, Crypto Payments, Web3 Digital Bank and NFT Checkout, Alchemy Pay supports payments in 173 countries.
The Ramp is a one-stop solution to buy and sell crypto and fiat, easily integrated by platforms and dApps according to requirements. The crypto payment solution enables merchants to accept crypto payments globally, while allowing users to conveniently spend their crypto assets for everyday purchases. Additionally, our Web3 Digital Bank supports Web3 enterprises by providing multi-fiat accounts and instant fiat-crypto conversion capabilities. ACH is the Alchemy Pay network token on the Ethereum blockchain.
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