• 12 Feb, 2025

Adsposure Starts New Partnership with TARC to Elevate Transit Advertising in Louisville

Adsposure Starts New Partnership with TARC to Elevate Transit Advertising in Louisville

Transit Advertising People look forward to "Growing Louisville Together" with the Transit Authority of River City and the exciting new advertising opportunities for local and regional businesses.

LOUISVILLE, K.Y., Feb. 10, 2025 -- Adsposure, a national leader in transit advertising, is excited to announce a new partnership with The Transit Authority of River City (TARC), Kentucky's largest public transit system. This partnership will provide enhanced advertising opportunities on TARC's transit assets, including buses, shelters, and paratransit vehicles, giving businesses of all sizes a dynamic and impactful way to connect with the Greater Louisville community.

This new collaboration comes at a pivotal time for Louisville, a city that is culturally thriving and embracing a resurgence in its rich arts and entertainment scene. With marquee events like Louder Than Life, Derby City's 4th Street Live!, and other major cultural moments, Louisville continues to showcase its unique charm and community spirit. Local and regional businesses now have a new way to align with this energy through high-impact transit advertising.

"Adsposure is thrilled to partner with TARC to showcase the true value and impact of transit advertising opportunities on these assets," said Jason Klare, President of Adsposure. "As a company with deep Kentucky roots and a presence in transit systems across the United States, we are proud to help businesses engage with Louisville's vibrant community and connect with the unique culture of Kentucky. Together, we'll provide advertisers with a way to grow their brands while supporting the local community."

Adsposure's work with transit systems across the U.S. and its roles with industry associations like APTA (American Public Transportation Association) and OAAA (Out of Home Advertising Association of America) showcase their commitment to public transit and advertising excellence. This partnership with TARC reinforces their mission to support transit systems while helping businesses succeed, all while helping TARC generate needed additional revenue and helping achieve their communication goals.

Existing TARC advertisers will hear directly from Adsposure if they haven't already about the transition, but businesses interested in learning more can reach out at any time. With Adsposure, advertisers can explore creative new opportunities to make an impact in the market and beyond.

As Louisville continues to thrive, there's no better way for advertisers to share their message than through transit advertising. It's a powerful and community-minded way to build awareness, drive sales, and grow with the city. Advertisers and agencies interested in transit advertising opportunities in Louisville can find more information and request a media kit at adsposure.com/media-kit/ or call the Adsposure office at 833-BUS-WRAP (833-287-9727).

For more information about Adsposure, to learn about advertising opportunities in other cities or to learn how to achieve untapped revenue opportunities from transit authorities, please visit www.adsposure.com

About Adsposure:

Since 2003, Adsposure and its parent company, Advertising Vehicles, have been helping advertisers do more than simply stand out among media noise. Adsposure helps advertisers and ad agencies surpass marketing goals by increasing the frequency and reach of their Out of Home Advertising efforts and have helped transit authorities realize millions of dollars in untapped earning potential. Headquartered in Cincinnati, Adsposure has teams in Des Moines, Fort Worth, Kansas City, Indianapolis, Youngstown, and now Louisville.

About TARC:

TARC (Transit Authority of River City) delivers transportation services to the Greater Louisville community. With 50 years of safe, reliable, and accessible service in the region, TARC and our team of 700 employees and contractors connect residents and visitors to the region with a diverse fleet operating across 24 routes in Greater Louisville and Southern Indiana. Learn more at https://www.ridetarc.org/

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PR Newswire

PR Newswire empowers communicators to identify and engage with key influencers, craft and distribute meaningful stories, and measure the financial impact of their efforts. Cision is a leading global provider of earned media software and services to public relations and marketing communications professionals.