• 12 May, 2025

450 Global CEOs Build Enduring Greatness at CEO Coaching International's Record-Breaking 2025 Make BIG Happen Summit

450 Global CEOs Build Enduring Greatness at CEO Coaching International's Record-Breaking 2025 Make BIG Happen Summit

Jim Collins Headlines Weekend of Growth, Purpose, and Unstoppable Momentum with $200,000+ Raised for Charity:Water in Under 60 Seconds

MIAMI BEACH, Fla., April 30, 2025 -- More than 450 powerhouse CEOs, entrepreneurs, and leaders from 18 countries gathered in Miami Beach this past weekend for CEO Coaching International's 2025 Make BIG Happen Summit. More than an event, the Summit was a movement for leaders committed to elevating their businesses, their teams, and themselves. 

The Summit achieved a record-breaking 9.2 out of 10 satisfaction rating, a $200,000 surge of generosity for Charity:Water in less than a minute, and a flood of momentum that attendees are already turning into massive results.

As Marty Metro, Founder and CEO of UCB Environmental, shared, "After 30 years of attending conferences, I can say this was the best content and best-run event."

"It exceeded my expectations," said John Durden, CEO of Red One Corporation. "I am walking away with actual items that will help me and my company grow."

A Masterclass in Enduring Greatness: Insights from Jim Collins

At the heart of the Summit was an electrifying session with Jim Collins, the renowned author of Good to Great. Collins delivered a masterclass on building companies that endure beyond any market cycle. Not through luck, but through a relentless accumulation of momentum over time.

"Every component of your flywheel must operate at a level of excellence," Collins told attendees. "If one piece falters, momentum stalls. Strengthen each link, and you create an unstoppable force."

Collins emphasized that true greatness comes not from one-time events but from disciplined execution across every part of the organization, compounding success over years and decades.

"Never underestimate how far a great flywheel can go," Collins concluded. "When you think you have made it, it is only a nice start."

His session resonated deeply with attendees, earning an average 9.7 out of 10 rating, the highest score of the entire Summit.

A Customized Playbook for Maximum CEO Impact

This year's fully customizable agenda allowed each leader to tailor their experience based on where they are on their journey.

Day One united all attendees in a full-day Make BIG Happen (MBH) program, featuring: 

  • Jim Collins, world-renowned expert on sustainable business growth and bestselling author of Good to Great
  • Deepak Malhotra, Harvard Business School professor and top global expert on negotiation and dealmaking
  • Boris Groysberg, Harvard Business School professor specializing in leadership, talent, and organizational culture

On Day Two, leaders could select between:

  • Option A: AI-Driven Annual Planning Workshop, designed to translate 2025 visions into immediately actionable plans
  • Option B: Deep-Dive Sessions, focused on AI innovation, business valuation, explosive growth strategies, or health and longevity

"You will not get this level of education anywhere else," said Damian Lang, CEO of Watertown Enterprises. "The speakers are real, experienced, and bring actionable insights."

A Powerful Community: Where Top CEOs Support Each Other

Approximately 46% of attendees were first-timers, while 54% returned to reconnect, deepen relationships, and build on past momentum. Across every interaction, friendships, partnerships, and industry alliances were forged.

"It felt like finding my people," said one attendee.

"It is rare to be surrounded by so many leaders who genuinely want you to win," shared another.

"The women's breakfast was my favorite part of the Summit," said Sara Pizarro, VP of Operations at Y Scouts. "It was inspiring to be around powerful women and to build real friendships."

A Defining Moment of Purpose: $200,000 Raised for Charity:Water

The Summit's most moving moment came during Scott Harrison's session on founding Charity:Water. In a spontaneous surge of generosity, attendees pledged to fund 20 water wells, raising over $200,000 in under a minute.

"The Charity:Water session was amazing," said a participant. "The instant generosity showed what happens when leaders rally around something bigger than themselves."

Extending the Momentum: Launch of Make BIG Happen Business Forums

The Summit also marked the launch of Make BIG Happen Business Forums, exclusive peer groups led by world-class coaches. 

Over 150 executives enrolled within the first 48 hours, determined to carry the Summit's momentum into every quarter of 2025 and beyond.

Thank You to Our Strategic Partners

CEO Coaching International extends its sincere thanks to the Diamond Strategic Partners who made the 2025 Summit possible: AccountingDepartment.com, Carson Wealth, HireBetter, Ironside Group, MyOutDesk, Preferred CFO, Premier M&A Advisors, STS Capital Partners, UBS, Waterstone Human Capital, and Wild Health.

If you missed the learning opportunities, connections, and momentum at Summit 2025, it's not too late to join the movement. Visit: https://ceocoachinginternational.com/contact/  

About CEO Coaching International

CEO Coaching International works with CEOs and their leadership teams to achieve extraordinary results quarter after quarter, year after year. Known globally for its success in coaching growth-focused entrepreneurs to meaningful exits, the firm has coached more than 1,500+ CEOs and entrepreneurs across 100+ industries and 60 countries. Its coaches—former CEOs, presidents, and executives—have led businesses ranging from startups to over $10 billion, driving double-digit sales and profit growth, many culminating in eight, nine, or ten-figure exits.

Companies that have worked with CEO Coaching International for two years or more have achieved an average revenue CAGR of 25.9%, nearly 3X the U.S. average, and an average EBITDA CAGR of 39.2%, more than 4X the national benchmark.

Discover how coaching can transform your leadership journey at ceocoachinginternational.com.

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